1. Home
  2. Soft bounce retry strategy

Soft bounce retry strategy

When an email returns a soft bounce, Heysender will attempt to resend the email over the following 100 hours. If failing continues until the final attempt, the soft bounce will result in being converted to a hard bounce.

The retry intervals is as follows:

Delivery AttemptSecondsHH:MM:SS
1000:00:00
240000:06:40
3160000:26:40
4360001:00:00
5640001:46:40
61000002:46:40
71440004:00:00
81960005:26:40
92560007:06:40
103240009:00:00
114000011:06:40
124840013:26:40
135760016:00:00
146760018:46:40
157840021:46:40
169000024:00:00
1710240028:26:40
1811560032:06:40
1912960036:00:00
2014440040:06:40
2116000044:26:40
2217640049:00:00
2319360053:46:40
2421160058:46:40
2523040064:00:00
2625000069:26:40
2727040075:06:40

Updated on September 25, 2025
Was this article helpful?